The 7 Virtues


Posted at 11:41 am on February 23, 2018

Fresh off a new product roll-out, Antigonish County native and entrepreneur Barb Stegemann is looking at new lines for the fall.  Recently, Stegemann and her

Barb Stegemann

company  The 7 Virtues unveiled seven new fragrances for the cosmetics retailer Sephora that she hopes will appeal to millennials.

For her next product launch, Stegemann says she’s turned her attention to candles.
Stegemann expects the moisturizing candles will appeal to all ages.


Posted at 12:45 pm on February 20, 2018

A fragrance company led by an Antigonish County native is introducing new product lines to her business.  Barb Stegemann of The 7 Virtues says the seven new

Barb Stegemann

fragrances are for the cosmetics store chain Sephora.  Stegemann says the new fragrance line gives the perfumes that have been part of The 7 Virtues a new look.

Stegemann says it was Sephora’s fifth best selling brand on-line already.  The fragrances will be featured in stores, starting this week.
To listen to the entire interview with Barb Stegemann, follow this link:  https://soundcloud.com/ken-kingston/barb-stegemann-of-the-7-virtues-launches-new-product-lines-at-sephora